Skip to main content
In today’s fast-paced business environment, data is vital for making informed decisions, planning strategically, and optimizing operations. Sometimes, you may need to access Affelios data outside of the platform itself - to conduct analysis or comply with regulations, for example. This guide outlines the straightforward process for viewing and exporting your data from the Affelios dashboard.

​
Reporting Overview

Affelios Reporting System

The Affelios reporting system provides simple and accessible analytics to help you track performance and make data-driven decisions for your affiliate marketing efforts.

​
Key Reporting Features

Available Reports:
  • Performance reports with click and conversion data
  • Commission and revenue tracking
  • Affiliate performance metrics
  • Program overview statistics
Easy Access:
  • Reports available in the left-hand navigation menu
  • Simple dashboard interface
  • Clear data presentation
  • Quick insights and overview

Accessing Reports

Your program dashboard will have various reports you can run, these can be found under the reports section in the left-hand navigation menu.

​
Available Reports

Click and Conversion Data:
  • Total clicks and conversions
  • Click-through rates
  • Conversion rates
  • Performance over time
Traffic Analysis:
  • Traffic source performance
  • Geographic distribution
  • Device and browser data
  • User behavior insights
Commission Tracking:
  • Commission calculations
  • Payment history
  • Revenue generated
  • Financial performance metrics
Earnings Analysis:
  • Affiliate earnings
  • Commission rates
  • Payment status
  • Financial summaries
Affiliate Performance:
  • Individual affiliate metrics
  • Top-performing affiliates
  • Affiliate activity levels
  • Performance comparisons
Program Management:
  • Active affiliate count
  • New affiliate signups
  • Affiliate engagement
  • Program growth metrics

​
Report Access

1

Navigate to Reports

Look for the reports section in the left-hand navigation menu of your program dashboard.
2

Select Report Type

Choose from the available report types based on what data you need to analyze.
3

Configure Filters

Set up filters to generate a report that meets your specific requirements.
4

View or Export

You can view the data directly in the dashboard or export it for external analysis.

​
Exporting Data

Simple Data Export

Configure the filters to generate a report to your requirements. You can view this data directly in the program dashboard or hit the “Export Data” button to download the data.

​
Export Process

1

Generate Report

Configure the filters to generate a report that meets your specific requirements.
2

Review Data

View the data directly in the program dashboard to ensure it contains what you need.
3

Export Data

Click the “Export Data” button to download the report in CSV format.
4

Download Complete

A download should’ve automatically started. The file will be saved to your default download location.
That’s it! The export process is designed to be simple and straightforward. You can export any report which is in CSV format for use in spreadsheet applications or external analysis tools.

​
Key Performance Metrics

Essential Metrics

Understand the key performance indicators that drive affiliate marketing success and how to interpret them effectively.

​
Understanding Your Data

Click Performance:
  • Total Clicks: Overall click volume across all campaigns
  • Click-Through Rate (CTR): Percentage of impressions that result in clicks
  • Unique Clicks: Distinct user clicks (deduplicated)
Traffic Quality:
  • Session Duration: Average time spent on destination pages
  • Pages per Session: Average pages viewed per visit
  • Return Visitor Rate: Percentage of repeat visitors
Conversion Performance:
  • Total Conversions: Complete actions (sales, signups, etc.)
  • Conversion Rate: Percentage of clicks that result in conversions
  • Revenue per Click: Average revenue generated per click
Conversion Quality:
  • Conversion Value: Total monetary value of conversions
  • Average Order Value: Mean transaction value
  • Conversion Attribution: Source and timing of conversions
Revenue Tracking:
  • Gross Revenue: Total revenue generated
  • Net Revenue: Revenue after refunds and chargebacks
  • Commission Earned: Total commissions generated
  • Commission Rate: Percentage of revenue paid as commissions
Financial Health:
  • Profit Margin: Revenue minus costs and commissions
  • Cost per Acquisition: Cost to acquire each customer
  • Return on Investment: Profit relative to investment

​
Using Your Reports

Understanding Trends:
  • Look for patterns in your click and conversion data
  • Identify peak performance periods
  • Compare performance across different time periods
  • Track growth and improvement over time
Key Insights:
  • Which affiliates are performing best
  • What products or campaigns drive the most conversions
  • When your program sees the most activity
  • How your conversion rates are trending
Revenue Analysis:
  • Track total revenue generated
  • Monitor commission payments
  • Analyze profit margins
  • Identify top-earning affiliates
Financial Health:
  • Compare revenue to commission costs
  • Track return on investment
  • Monitor payment status
  • Plan for future growth
Improvement Opportunities:
  • Identify underperforming areas
  • Focus on high-converting traffic sources
  • Optimize commission structures
  • Develop strategies for top performers
Growth Planning:
  • Use data to set realistic goals
  • Plan budget allocation
  • Identify expansion opportunities
  • Track progress toward objectives

​
Report Filters and Customization

Customizing Your Reports

Configure filters to generate reports that meet your specific requirements and analysis needs.

​
Available Filters

Time Period Selection:
  • Select specific date ranges for your reports
  • Choose from predefined periods (last 7 days, 30 days, etc.)
  • Custom date range selection for specific analysis
  • Compare different time periods
Flexible Time Options:
  • Daily, weekly, monthly views
  • Year-over-year comparisons
  • Custom start and end dates
  • Real-time data updates
Affiliate Selection:
  • Filter by specific affiliates
  • View individual affiliate performance
  • Compare affiliate performance
  • Focus on top or underperforming affiliates
Affiliate Categories:
  • Filter by affiliate status
  • Group by affiliate type
  • Performance-based filtering
  • Geographic affiliate filtering
Product Selection:
  • Filter by specific products or brands
  • View product-level performance
  • Compare product performance
  • Analyze category performance
Campaign Filtering:
  • Filter by tracker
  • Track specific tracker/campaign performance
  • Compare tracker effectiveness
  • Analyze traffic source performance

​
Making the Most of Your Reports

Using Data for Decisions

Use your reporting data to make informed decisions and improve your affiliate marketing performance.

​
Key Areas to Focus On

Key Metrics:
  • Which affiliates generate the most clicks
  • Which affiliates have the highest conversion rates
  • Which affiliates earn the most commissions
  • Affiliate activity levels and engagement
Optimization Opportunities:
  • Focus support on top performers
  • Provide additional training for underperformers
  • Adjust commission structures based on performance
  • Identify new affiliate recruitment opportunities
Revenue Analysis:
  • Total revenue generated
  • Commission costs vs. revenue
  • Profit margins and ROI
  • Payment status and timing
Financial Planning:
  • Budget allocation based on performance
  • Commission structure optimization
  • Revenue forecasting
  • Cost management strategies

​
Regular Review Process

1

Weekly Review

Check key performance metrics weekly to stay on top of trends and identify immediate opportunities.
2

Monthly Analysis

Conduct a comprehensive monthly review of all reports to understand overall program health.
3

Quarterly Planning

Use historical data to plan for the next quarter and set realistic goals.
4

Export and Archive

Regularly export important reports for backup and external analysis.

​
Best Practices

Getting the Most from Your Reports

Follow these simple best practices to make the most of your Affelios reporting data.

​
Regular Review Habits

Daily Check-ins:
  • Review key performance metrics daily
  • Check for any unusual activity or issues
  • Monitor real-time performance data
  • Address immediate concerns
Weekly Analysis:
  • Conduct a thorough weekly review
  • Look for trends and patterns
  • Identify optimization opportunities
  • Plan for the upcoming week
Export Regularly:
  • Export important reports regularly
  • Keep backups of critical data
  • Archive historical performance data
  • Maintain data for compliance needs
Data Quality:
  • Verify data accuracy when reviewing reports
  • Check for any missing or incomplete data
  • Contact support if you notice data issues
  • Keep track of any data discrepancies
Share Insights:
  • Share relevant reports with team members
  • Provide context and interpretation
  • Highlight key findings and recommendations
  • Keep stakeholders informed of performance
Collaborative Planning:
  • Use data to make informed decisions
  • Plan strategies based on performance trends
  • Set realistic goals based on historical data
  • Track progress toward objectives

​
Troubleshooting Common Issues

Common Reporting Problems

Address frequently encountered issues with reporting to ensure you get accurate data and insights.

​
Data Issues

What to Check:
  • Verify your date range selection
  • Check if filters are excluding data
  • Ensure tracking is properly implemented
  • Look for any system maintenance notifications
Solutions:
  • Adjust your date range or filters
  • Verify tracking implementation
  • Contact support if data seems incomplete
  • Check for any known system issues
Common Issues:
  • Export button not working
  • Download doesn’t start
  • File appears corrupted
  • Data formatting issues
Troubleshooting:
  • Check your internet connection
  • Try refreshing the page
  • Clear your browser cache
  • Try a different browser
  • Contact support for persistent issues
Symptoms:
  • Reports take too long to load
  • Dashboard not updating
  • Error messages appearing
  • Slow performance
Resolution:
  • Check your internet connection
  • Try refreshing the page
  • Clear browser cache and cookies
  • Try different browsers or devices
  • Contact support for technical issues

​
Getting Support

Need help with reporting features or experiencing issues? Our support team can assist with:
  • Report configuration and troubleshooting
  • Data accuracy questions
  • Export functionality issues
  • Technical problems and resolution
Contact support through your Affelios dashboard or reach out to your account manager for personalized assistance.

​
Next Steps

Getting Started with Reporting

Now that you understand how Affelios reporting works, you’re ready to start using your data to make informed decisions and grow your affiliate program.
Getting Started:
  • Navigate to the reports section in your dashboard
  • Start with basic performance reports
  • Export data regularly for analysis
  • Set up a regular review schedule
Key Actions:
  • Export your first report to see how the process works
  • Set up weekly and monthly review schedules
  • Identify your top-performing affiliates
  • Track your key performance metrics
Additional Resources:
Start simple! Begin by checking your reports weekly and exporting data monthly. As you become more comfortable with the data, you can develop more sophisticated analysis and optimization strategies.